Should I go on a blind date with John123@aol.com?

Our digital persona’ says a lot about who we really are and can profile individuals with uncanny accuracy.  Based on our analysis of donor data at Click & Pledge, we think there is a lot of evidence that  can predict our political inclinations.

So, should you go on a date with John?    His email is John123@aol.com.     Based on John’s email, here are some data on John that will predict certain traits about him.  Now, you can decide if John is the one for a date.

Based on 2 years of donation data at Click & Pledge, we see that those with numbers in their email addresses, like John, vote more Republican than Democrat.  The following graph shows the normalized data for each email provider.   Using this approach, it is easy to see which email domain has donated most to each party.

As the graph below illustrates, those with numbers in their email donate 20% more to Republicans than Democrats.

Based on the above graph, the Republican Party has received the most donations for each of the listed domains.  For example, AOL shows a value of 100% for the Republican Party for all donations given relative to donations given to other parties.  Same is true for Hotmail, Yahoo, and Gmail.

Next we need to look at the portion of the email which most likely is the first name of the person.   Once more, our data show interesting trends, again normalized against the largest value:

So if you are looking for a Republican soul mate chances are John123@aol.com  may be a good fit.

Author Sam Gosling, in his book titled Snoop, reveals some interesting findings about what our stuff says about us.  Perhaps in his next edition he may want to include our digital stuff and what it says about us.

What do you think about these trends?  Are they bogus?  Or can we really say something by how people choose their digital avatars?